Lamborghini Urus for Sale in Miami: Pricing, Dealers & Buying Guide

If there's one vehicle that defines Miami's current automotive moment, it's the Lamborghini Urus. Drive down Brickell Avenue on any given evening and you'll count more Urus SUVs than yellow cabs. It's become the default choice for Miami's elite — and for good reason. It's a Lamborghini you can actually use every day, with room for four adults and enough trunk space for a weekend getaway to the Keys.

But buying one isn't as simple as walking into a dealer. Pricing varies wildly between new and used, dealer markups still exist on certain specs, and the total cost of ownership in Miami includes some surprises. This guide breaks down everything you need to know about finding a Lamborghini Urus for sale in Miami in 2026.

New vs. Used Urus Pricing in Miami

Understanding the current market is critical before you start shopping. The Urus has been in production since 2018, and the used market now has healthy inventory across multiple model years.

Model Year	Variant	Typical Miami Price	Notes
2025-2026	Urus SE (PHEV)	$240,000–$285,000	New plug-in hybrid, 789 HP combined
2023-2024	Urus Performante	$220,000–$260,000	Track-focused, lighter, more aggressive
2023-2024	Urus S	$200,000–$240,000	Updated styling, improved interior tech
2021-2022	Urus (original)	$170,000–$210,000	Sweet spot for value; still looks current
2019-2020	Urus (original)	$140,000–$180,000	Best entry point; check service history carefully

The Urus has held its value remarkably well compared to other luxury SUVs. A 2021 model with 25,000 miles still commands 70-75% of its original MSRP — significantly better than a comparable Bentley Bentayga or Range Rover.

Where to Buy a Lamborghini Urus in Miami

Prestige Imports — North Miami Beach

Prestige Imports on Collins Avenue is Miami's authorized Lamborghini dealer and the natural first stop. As one of the highest-volume Lamborghini retailers in the U.S., they typically have 5-10 Urus models in stock at any given time, including both new allocations and certified pre-owned units. Their CPO program includes a factory-backed warranty extension that's worth considering — it covers major powertrain components for up to two additional years.

RMC Miami — Doral

RMC Miami on NW 36th Street has emerged as one of South Florida's most trusted independent exotic dealers. Their pre-owned Urus inventory tends to be well-optioned and competitively priced against the franchise dealer. They're also more flexible on trade-ins and deal structures than factory stores.

Curated — Wynwood

For buyers who want a curated (pun intended) experience, Curated in Wynwood specializes in hand-picked exotics. Their Urus selection is smaller but every vehicle comes with a thorough inspection report and detailed options list. Worth visiting if you're particular about spec.

Online Platforms

Don't overlook DuPont Registry, Bring a Trailer, and Cars & Bids for finding specific specs. BaT in particular has become a legitimate marketplace for late-model exotics, with transparent bidding and detailed seller disclosures. Several Miami-based sellers list regularly on these platforms.

What to Look For When Buying

The Best Specs for Miami

Spec matters enormously on a Urus — both for enjoyment and resale value. Here's what the Miami market favors:

Colors that hold value: Bianco Monocerus (white), Nero Noctis (black), and Grigio Keres (grey) are the safest bets. Bold colors like Arancio Borealis (orange) and Verde Mantis (green) appeal to a narrower market but can command premiums from the right buyer.

Must-have options: The Bang & Olufsen audio system, carbon ceramic brakes (essential for Miami's stop-and-go traffic on hot days), ventilated seats (non-negotiable in South Florida heat), and the Akrapovič sport exhaust. Cars without ventilated seats are noticeably harder to sell in Miami — buyers know what they're getting into with our summers.

Service History Red Flags

The Urus uses a 4.0-liter twin-turbo V8 shared with the Audi RS Q8 and Porsche Cayenne Turbo. It's a robust engine, but it demands proper maintenance. Key things to verify:

• Oil changes every 9,000 miles or annually (whichever comes first)
• Brake fluid flush every two years (critical in Miami humidity)
• No aftermarket tune without proper documentation — a bad tune can destroy a turbo
• Check for salt corrosion on undercarriage components if the car was driven near the beach regularly

The Real Cost of Owning a Urus in Miami

Expense	Annual Cost	Notes
Insurance	$5,000–$12,000	Miami-Dade rates; varies by age and history
Maintenance (scheduled)	$2,500–$4,000	Oil changes, brake inspections, fluid flushes
Tires	$2,000–$3,500	23" rubber wears fast on Miami's rough roads
Fuel	$4,000–$6,000	Premium only; 14 MPG city is realistic
Registration & taxes	$2,500–$4,000	Florida has no income tax but registration scales with value
Depreciation (estimated)	$15,000–$30,000	Depends heavily on model year and mileage
Total annual cost	$31,000–$59,500	On top of the purchase price

That insurance number deserves special attention. Miami-Dade County is one of the most expensive places in America to insure a high-performance vehicle. Factors include high theft rates, dense traffic, and the sheer number of expensive vehicles on the road driving up claim costs. Specialty insurers like Hagerty and Chubb often offer better rates than standard carriers for vehicles over $150,000 — it's worth getting quotes from both.

Urus SE: The New Plug-In Hybrid

The biggest news for 2025-2026 is the Urus SE, Lamborghini's plug-in hybrid variant. It combines the 4.0-liter V8 with an electric motor for a combined 789 horsepower — making it the most powerful Urus ever. It can also run in pure electric mode for approximately 37 miles, which is enough for most daily errands in Miami without burning a drop of gas.

The SE starts at roughly $240,000 before options. In Miami, expect dealers to hold firm on MSRP given strong demand. The efficiency gains (and the ability to cruise South Beach silently in EV mode) make it the smartest long-term choice if you're buying new.

Financing a Urus in Miami

Most Urus buyers in Miami finance rather than pay cash. Lamborghini Financial Services offers competitive rates through authorized dealers, typically in the 5.5%–7.5% APR range for 48-72 month terms. Credit unions like Space Coast Credit Union and Suncoast Credit Union in Florida have historically offered strong rates on exotic vehicles — sometimes 1-2 points below dealer financing.

For buyers coming from outside the U.S. — common in Miami's international market — several banks specialize in non-resident auto financing. Expect to put 30-40% down and provide additional documentation.

Bottom Line

The Lamborghini Urus is, without exaggeration, the SUV that Miami was built for. Whether you're buying new at Prestige Imports, hunting for a deal on a 2021 model at RMC Miami, or browsing DuPont Registry for the perfect spec, the key is doing your homework on pricing, options, and the real cost of ownership. In a market as active as Miami's, the right Urus at the right price is always out there — you just need to know where to look.